Stacey Berry
As the lead on Stacey's comprehensive rebranding and digital transformation project, I aimed to encapsulate the company's unique culture and vibe. This involved a multifaceted approach, addressing various branding, design, and content strategy elements to enhance Stacey’s online presence and align with its core values.
The Services —
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Worked closely with Berry Collective to develop a refreshed brand identity that reflects their ethos in the lifestyle and wellness industry. This included updating their logo, color palette, and visual themes to resonate more deeply with their target audience.
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Designed and developed a Squarespace website that is not only visually appealing but also highly functional and easy to navigate. The website continuously updates new features and pages to enhance user engagement while maintaining its beautiful aesthetic.
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From the outset, I engaged deeply with Berry Collective to understand what the business stands for and what matters most to them. This understanding allowed me to translate their business values into an effective online interface where clients can intimately connect with the brand before ever stepping through the door.
From Dr. Stacey Berry —
“I engaged Sascha to build my website when I rebranded three years ago. It was a fantastic decision, and I've never looked back!
Sascha built a beautiful, functional, and flexible website that is very easy on the eye. I get compliments about it all the time, especially about the way it captures the culture and vibe of my business.
Sascha has continued working on my website for the last three years since she created it. Sascha has added new features and pages, which have improved the information available and functionality of the website while staying true to the beautiful aesthetic and feeling.
Sascha arranged our team photo shoot and took on the role of set designer, wardrobe coordinator, and casting agent. She wore so many hats and brought it all together beautifully.”
“Sascha's vision has been pivotal in creating my brand. From inception, she worked closely with me to understand what my business stands for and what matters most to us.
She has translated this into an interface where clients get to know us intimately before stepping through our door or speaking to us.”
— Dr. Stacey Berry